{"id":6789,"date":"2022-11-22T18:26:02","date_gmt":"2022-11-23T00:26:02","guid":{"rendered":"https:\/\/www.axiomacero.com\/blog\/?p=6789"},"modified":"2022-12-02T12:29:22","modified_gmt":"2022-12-02T18:29:22","slug":"why-is-the-seo-important","status":"publish","type":"post","link":"https:\/\/www.axiomacero.com\/blog\/en\/why-is-the-seo-important\/","title":{"rendered":"Why is the SEO important?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The digital transformation is more than evident reality in this day and age. Most communication, transactions and commerce depend on the internet and digital media to keep expanding. Without a shadow of a doubt, the success of a brand, business, personal blog, etc. depends on the positioning it achieves on search engines or social media.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">AS A RESULT, DEVISING STRATEGIES TO IMPROVE AND INCREASE THAT POSITION MUST BE A TOP PRIORITY. THE SEO MUST SURELY BE ON TOP OF THAT LIST.<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Now, the SEO covers some aspects that might be confusing, in this blog we will show you the most relevant ones and their importance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Continue Reading.<\/span><\/p>\n<p><strong>Table of contents:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What is SEO?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The importance of the SEO: Main reasons<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SEO: The best ally of monetization<\/span><\/li>\n<\/ul>\n<h3><strong>What is SEO?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The SEO (Search Engine Optimization) is a bunch of actions or strategies implemented to optimize a website and improve its position on search engines. In other words, it makes a website appear on Google\u2019s first organic results on your segment.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Being the first result on Google is not easy, it is a complex and technical process that covers many aspects. Generally, people think SEO is exclusively related to the content shown on the website and its relationship with the keywords of the segment. However, those are just some of the factors required to \u201cplease Google\u201d and get a front seat during searches.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are some of the variables that influence the SEO of your website:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Loading speed.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">User Experience.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Responsive design (compatible with any device).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use of images and optimized value content.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Those are the most common and important points. However, there are some other web design actions necessary to include all the features required by your website. Generally, SEO rules must be considered during the creation and development of a website to simplify its optimization.<\/span><\/p>\n<h4><strong>The importance of a SEO: Main Reasons<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">According to Google, users mostly pay attention to the first page of any search engine. Which means, if you want to increase traffic to your website, being among the first results is vital. That is why SEO becomes a necessity. Furthermore:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It helps organically increase traffic to your website.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increases the changes of monetizing or earning money from your website.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improves user experience.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Makes you a representative figure of your segment.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It is the ideal way to increase traffic on your social media.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Must be part of the marketing strategy of any brand or business.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Provides credibility and trust among your users.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Even though it might seem that online businesses are the ones focused the most on positioning their site on Google, the truth is that any sector will benefit by employing these tactics.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you are a freelance writer that posts about technology on your blog, positioning yourself among the first results will help you become a representative figure on your segment. As a result, you will be able to sell more advertisement spaces on your blog, sell an info product, partnering through affiliate marketing, among other efficient methods to monetize your website.\u00a0<\/span><\/p>\n<h4><strong>SEO: The best ally of monetization<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">Google changed the way of accessing information, since its creation in 1996, it has become one of the internet\u2019s main pillars. No matter what you might be looking for, Google is always the main source, which makes the first search results a highly valued goal.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When society realized you could make money on the internet, everyone started worrying about generating content and traffic for their websites, since then the SEO became an essential part of the digital marketing strategy of every type of brand or business.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, it is not just about selecting keywords, we highly recommend you seek the help of a professional in the field that takes care of fulfilling the parameters required by Google, so your business gets the front seat. The SEO is fascinating, and it can be a great opportunity to monetize your content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We encourage you to read our blogs on SEO related topics, so you gain a better understanding on the topic:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.axiomacero.com\/blog\/estrategia-seo-para-el-sitio-web-de-tu-empresa\/\"><span style=\"font-weight: 400;\">SEO<\/span><\/a><span style=\"font-weight: 400;\"> Strategy for your company\u2019s website<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.axiomacero.com\/blog\/que-es-seo-y-como-utilizarlo-para-empresas-y-negocios\/\"><span style=\"font-weight: 400;\">What is SEO? And how<\/span><\/a><span style=\"font-weight: 400;\"> to use it on companies and businesses<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you want to learn more about marketing, visit our <\/span><a href=\"https:\/\/www.youtube.com\/user\/AxiomaCero\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">YouTube<\/span><\/a><span style=\"font-weight: 400;\"> Channel<\/span><span style=\"font-weight: 400;\">, where we post a new video every week.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The digital transformation is more than evident reality in this day and age. Most communication, transactions and commerce depend on the internet and digital media to keep expanding. Without a shadow of a doubt, the success of a brand, business, personal blog, etc. depends on the positioning it achieves on search engines or social media&#8230;.<\/p>\n","protected":false},"author":6,"featured_media":6794,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[450],"tags":[],"class_list":["post-6789","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-2"],"jetpack_featured_media_url":"https:\/\/www.axiomacero.com\/blog\/wp-content\/uploads\/2022\/11\/2022-05-BL-ING-\u00bfPor-que\u0301-es-importante-el-SEO.jpg","_links":{"self":[{"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/posts\/6789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/comments?post=6789"}],"version-history":[{"count":2,"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/posts\/6789\/revisions"}],"predecessor-version":[{"id":6791,"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/posts\/6789\/revisions\/6791"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/media\/6794"}],"wp:attachment":[{"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/media?parent=6789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/categories?post=6789"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.axiomacero.com\/blog\/en\/wp-json\/wp\/v2\/tags?post=6789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}