SEO: I want to rank #1 on Google

It is normal to want your company or business to appear in the top Google search results. Undoubtedly, this can provide support, credibility and even some status in front of your competitors and customers.

THE FIRST POSITIONS IN GOOGLE ARE THE MOST PRIVILEGED, SINCE THEY ACHIEVE GREATER VISIBILITY AND THEREFORE MORE POSITIVE RESULTS. THERE ARE DIFFERENT WAYS TO ACHIEVE THIS, ONE OF THEM IS SEO POSITIONING.

At first, managing the SEO of a website may seem overwhelming, so we will help you with this task. In this article, we will tell you in detail everything you need to do to get to the top of Google.

Table of Contents

• How SEO helps position?
• Important elements of SEO positioning

How SEO helps position?

The implementation of SEO techniques is one of the organic ways to achieve relevance in search engines. Basically, it consists of making the browser understand that we are the best option for a specific keyword. In this way, it will be able to suggest our product, service or website to users searching for that keyword.

Getting a good position not only allows you to gain new users’ loyalty, but it can also translate into higher sales. The complexity of this issue is that algorithms are constantly changing, so any SEO strategy may cease to be effective at any time. This increases the need for knowledge, technique and dedication to achieve good results.

Getting to the top of Google is not as simple as writing good articles and using eye-catching titles. SEO positioning focuses on revising broad aspects of your website to make it in tune with the current demand. It is clear that SEO does not produce immediate results, but it is the way to gradually move up in position.

Important SEO Elements

SEO positioning is responsible for analyzing different elements present in your website so that they can comply with the standards of search engines such as Google. If you comply with all the parameters, you will obtain authority in the segment in which your site is developed.  Learn here some of the most important elements to achieve a good positioning.

• URLs
  In order to help the user get more information at the moment of clicking, URLs must be short, simple and well identified. An important aspect is that they must contain the keyword.
• Keywords
  Keywords help Google know which segment you are targeting. In addition, they help to position you according to their percentage of searches.
• The content
  What matters most in SEO is not quantity but quality. Make sure you publish valuable, useful and original content. The information must provide effective solutions for the selected keywords.
• Backlinks
  These are some of the links that your website receives from other websites. For SEO positioning, this indicates that your site has relevance, so it is a reference for others. Google takes this into consideration.
• Meta Description
  This HTML tag is essential for SEO because it describes the content of your website. When Google shows you in the search results, this will help you catch the attention of users in a faster way.
• Images
  Yes, images also count for SEO positioning. Believe it or not, they must have a name along with a brief description in order to meet search parameters. In fact, they can take their own relevance or position in Google’s image section.
• Responsive design
  Currently, more users are accessing from mobile devices, so SEO also takes them into consideration. Ideally, it should have a design that adapts to the size of the screen, making reading and navigation a much more comfortable experience for the user.

Undoubtedly, getting a privileged place in Google is not a matter of a few days. Optimizing a website to reach the top of the search results requires the effort and dedication of professionals specialized in different areas.

This technical and content-related unification can lead to significant profits in the medium term, if the site achieves the desired traffic. Therefore, more than an expense, positioning a page in first place can translate into the most profitable business. 

For this reason, it is recommended to count on the help of a digital marketing agency specialized in SEO, which offers quantifiable solutions in the shortest possible time. 

If you need an SEO strategy for your company, you can also contact us through one of our social networks.